SUGAR JOIKO is a bold, genre-blending pop artist whose sound fuses contemporary pop with a vibrant mix of soul and synth wave. A self-proclaimed "girl gamer" with a childhood steeped in anime and Japanese pop culture, Sugar’s New Orleans roots infuse her music with a unique energy and creativity that makes her stand out in the pop music landscape.

With a natural talent for both songwriting and producing, Sugar Joiko has earned social media praise from industry heavyweights like Timbaland, LIZZO, Missy Elliott and Chris Brown. Her music has captivated audiences around the world, with performances across three continents—highlighted by two appearances on Japan's iconic televised singing competition, "Nodojiman" in Tokyo.

A fresh, cutting-edge force in pop, Sugar’s distinctive style continues to make waves as she breaks boundaries and redefines what modern pop can be.

NEW ALBUM “DJ SAVE MY LIFE” now available on all streaming platforms.